Audience for On Track

Our main audience (primary audience) for our film consists of 12-20 year olds which is a wide range of people. It ranges from young teenagers to young adults. The primary audience after the film release may extend a little bit more for people in their 20's to 30's. However, regardless of the audience depending on their age, the main people that will be attracted to the film will be sportsman as a group as they will enjoy watching something that they feel passionate about. Although footballers or cricketers many not like to watch a film about girls doing athletics, it is still along the same topic which enables a wide range of people to be attracted to the film.
The picture above is the type of person that we have in mind that is our target audience. We aim to role in as much variety of an audience as possible.

Moreover, as for the secondary audience, this is the type of people that will be brought along to watch the film without an eager feeling to watch it. For example, someone is really wanting to go to the cinema and watch it, they will ask someone to bring their partner / friend / sibling or parents along, to ensure that they get a chance to watch the film. The secondary audience is the audience that we hope too boost our intake of our money and hope to get most of our profit from. Although there will be more viewers that are our primary audience there will still be a large majority of people that are our secondary audience.

Our inspiration film that we have been getting minimal ideas from to incorporate within our company target the audience of 12+. This rating on the film shows that there isn't any inappropriate language within the film, this rating is more targeted towards the anger that may be shown throughout the film (such as when the two actors push each other on the track). Showing this too younger viewers that are involved in any kind of team may set a bad image for them that they may follow in the future. Although we have too ranged our film to target from 12-20 it is because this is the age range now is quite neutral for this audience, and although this film doesn't have any violence or abuse involved, it still isn't generally aimed towards younger viewers such as 4/5 year olds.