Tuesday, 20 September 2016

Audience

In the lesson today we learnt about how the audience is viewed in different areas and the way that the audience is associated with the media. We was asked many different questions to do with media and film.

Who makes the audience?
As a discussion we came up with the idea that the gatekeepers make the audience  because they are the ones that decide what the media produces and puts out to the public. If it wasn't for the gatekeepers, many things that are given out in the media, wont be viewed as much unless there are people like the gatekeepers that have a say on what is put out to an audience. 

Can the media exist without an audience?
In my opinion I believe the media cant exist without an audience because too carry on producing more texts in the media, they need a majority of opinion to know what type of viewers enjoy what. They need too know what interests others to produce similar things, because there could be an idea that isn't improved if there was no audience to go feedback. 

Can the audience exist without the media?

An audience can't exist as a unit, and as a big group without the media. Without it you wont know who fits into what group without boundaries of viewing specific media types. I believe also that the audience cant be there without producers releasing types of medias because an audience is an audience unless you know what interests people. This could be discovered by changing different types of medias to see what type of people enjoy what type of media. 

Who is more powerful the media or the audience? 


Although the media have the right to release what they want when they want, without an audience the media will not be able to improve and they will not receive the views they desire. 

Within this lesson we also learnt about the uses of gratifications, which meant that there is one audience that believes everything and anything that they are told. This shows that the media can indoctrinate many minds and whatever the media says many people can instantly believe. The inventors of this theory was Blumler and Katz. An acronym that we learnt in correlation with this theory was PIES. Which stands for Personal Identification, Information, Entertainment and Social Interaction. 

Personal Identification
One film that relates to me with personal identification would be The Last Song, within this film the event that I relate to is to the father falling ill on holiday and having an unexpected heart attack. I relate to this as when I went away my dad had the same problem and it was basically a copy of events that occurred in my life, but in a film. 
Information
Being apart of an audience of some kind of media, anyone wants to know what is happening and why people are watching what is being presented. By the use of information, this is a way that topics and issues are spread around such as the news or informative programmes such as documentaries. Recently watching the news I have found out a lot of information that I would never have found out anywhere else if it wasn't for the media. I found out about the affairs happening between Angelina Jolie and Brad Pitt, another topic that I also found out about was how the referendum voting isn't affecting the economy yet. 
Entertainment
Entertainment is a method people use to amuse theirselves and keep up with one another. As my personal entertainment, I use social media or listen to music. Many people do this as well as using social media is a good way to keep in contact with friends and family and music is a good way to calm yourself down. However, the media use entertainment as a way to promote products to people or to present shows that will persuade people different ways on different topics and views. 
Social InteractionThe media can often represent social interaction within programmes or films, however, by being involved with the media it is usually using some kind of technology and sways away from being socially interactive with others. An example of how I  have experienced social interaction, is how me and a group of my friends talk about recent events such as what news films have come out in the cinema and what new programme is being shown on the TV. This is something else that is also influenced by media. 


The Film Industry

What do we mean when we use the word film?

A film is a recorded event that includes moving images and tells a story throughout. It combines emotions and an evolution of movements and different stories. Many millions of films has evolved over the years due to the new inventions of technology which include black and white and different production types producing a variety of films. A film was introduced as one of the first pieces of technology to produce a type of entertainment but was used on the material of a film in an old recording camera.


Do you think it means the same as the word ‘movie'?

The word movie and film are interpreted that they mean the same word however ‘movie’ is generally used by Americans and films are usually used by English people which is the typical stereotype. A movie is known as something that has been released into the cinema and is a film that is well discovered and money is made from that, for example many films are called mini movies such as frozen fever compared to the movie frozen, however both make money from them.

And what about the word cinema?
The word cinema I believe to be different to a movie and a film as it is somewhere where a majority of people go to watch a newly released movie. A cinema is different to a movie and a film because films used to be watched on a tape recorder as they used to be recorded on the material of film and movies can be watched on updated technology such as laptops and phones. Where as in a cinema they are shown by being projected on a big screen through a projector. Cinema is known as another word for a moving picture which is similar to a film although a film is a motion picture as it was created way before cinema and movie.


Top Ten Movies


1.       Letters to Juliet


2.       Tangled

3.       Fast Girls

4.       The Fault In Our Stars

5.       The Shallows

6.       Finding Dory

7.       Alice Through the Looking Glass

8.       Mammia Mia

9.       Bad Neighbours

10.   Identify Thief

Top Ten Movies Report
My top ten movies vary between the genre types, from sport/drama too thrillers. I also have a few Disney in my top ten movies such as Tangled and Finding Dory however these are the only ones that correlate with each other. Many of these films don't have the same actors or the same plot line, however they do have the same type of genres.

How do you find out about a film?
I can find out about films in various of different ways. one way that I can find out about them is through the media. Newly released films are shown on the TV either through the trailer or on the news talking about the red carpet premiere. Or another way films are seen to be newly released is by going on the cinema websites to see what new films are out or are soon to be released.
What makes you want to see a film?
Ways that films are presented in the media is an alluring way to persuade you to go to the cinema or buy a film. Films are presented to us in a trailer but in a trailer, they only show us the best parts of it and what bits of the film can describe it the most. The way people are persuaded to see a film is mainly the trailer, or by the media discussing it on social media about a famous actor being involved, or the description used to describe the film.

How do you know what to expect from a film?
From a film, before watching it you don't know what to expect. You will only get an idea of what to expect either by watching the trailer or by reading the book. Otherwise, to get an idea of what the film will be about, you would either need to look at the film poster and see what the film poster represents or what the online videos are showing as a sneak peek of the film.

What are you paying for when you buy a cinema ticket or buy/rent a DVD?
By purchasing a cinema ticket or buying or renting a DVD you are paying towards the film you desire. The location of the money varies and depends on the film or the distributor. More powerful distributors such as Disney, Universal and Paramount will receive 80/20 of the shares, however sometimes the cinema could also receive this amount as a chance of equality. It is usual that the distributors get around 40% of the money and is split half and half of the 60% between theatrical and DVD.

Where do you watch films? At home? At the cinema?
As my personal preference I watch the majority of films at home due to the fact of not being sure wether I will definitely appreciate the film. I mainly watch my movies on film sites such as Netflix or sky movies. For the most time I usually wait for them to come out on these type of websites because I wasn't positive that I wanted to spend money on a film I don't personally enjoy. However, I go to the cinema at least once a month to see a film that I know id enjoy due to the actors present in the film or the genre type.

Do you think there are differences between watching a film in a cinema and watching it at home on a DVD? If you think there are what are they?
I believe that there isn't much different to watching a film either at the cinema or at home only because it will be the same film wether you are at home or the cinema. Although you may concentrate more in the cinema because you especially payed and went there to watch a film and there aren't as many distractions in the cinema as there are in your home.

Are there come films that you HAVE to see at the cinema or does it not matter?
In my opinion I don't think there is many films that I wish to see almost instantly when they are released. The only films that I feel the need to see are the ones with my favourite actors or actresses or the second part of a film that I enjoyed previously. Other than these factors I don't feel the need to constantly go to the cinema to see newly premiered films. 

What do you understand by the word 'industry'?
Hearing the word industry instantly makes me picture business' and work. An industry I also relate with hard work and commitment but it makes me think also of raw materials and technology. There are many different industries which make me think of a variety of things such as media in relation with the film industry but the British industry makes me think of production and construction. 

Name a list of Industries

  1. Film
  2. Music
  3. Media
  4. Computer
  5. Beauty and Cosmetics
  6. Retail
  7. Education
  8. Fashion
  9. Travel
  10. Employment
  11. Health
  12. Tourism
  13. Video Gaming
  14. Consumer Goods
  15. Financial Services
Which Column does film go into product or services?
Although a film serves someone some entertainment,  it doesn't serve everyone who comes across it entertainment. On the other hand, film does fit into the product list due to it being a product for everyone. Even if you don't like it, it is still a product and is a product of the media/film industry. 

From the industries you identified, which produce the things we NEED and the things we simply WANT? Do all industries try to make consumers feel they want or need their products/services?


  1. Film
  2. Music
  3. Media
  4. Computer
  5. Beauty and Cosmetics
  6. Retail
  7. Education
  8. Travel
  9. Fashion
  10. Employment
  11. Health
  12. Tourism
  13. Video Gaming
  14. Consumer Goods
  15. Financial Services
With the following logos/brands place them either in product or service depending on where you think they need to go. In some cases they may be apart of both. Also label wether they are either what we WANT (W) or NEED (N).

  • HMVW
  • SONYW
  • SKYNW
  • TESCON
  • VIRGIN 
  • AANW
  • BARCLAYSN
  • BRITISH GASN
  • CASINO ROYALEW
  • 20TH CENTURY FOXW








1 comment:

  1. You're doing some great work Sophie, very impressed, well done.

    ReplyDelete